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To celebrate the 2018 NBA MVP Award, Kamp Grizzly produced a short film that paid homage to a letter young James Harden wrote to his mother, Monja.

In the film, Monja replies to the heartfelt letter with stories charting James’ path to greatness. Kamp collaborated with Monja to make the script authentic and enduring.

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CREATIVE DIRECTION / VISUAL DIRECTION / RETAIL DESIGN / BRAND + SOCIAL STRATEGY / CONTENT CREATION / FILM PRODUCTION / MOTION DESIGN / TOOLKIT DEVELOPMENT / EDIT + POST PRODUCTION / SPATIAL DESIGN / PROJECT MANAGEMENT / EVENT PRODUCTION / SCRIPTWRITING

Creative Agency: KAMP

Production: KAMP

Post: KAMP

June 2018

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A celebration of Coming Out Day, October 11th 2020, through meaningful storytelling that creates connectivity and generates conversation.

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We sought out four individuals from different walks in their LGBTQIA+ journey to speak to us about coming out and how it is not just about one day or moment, it is an ongoing story. Through mixed media Instagram carousels and stories we are introduced to D’Santi, Lee, Chad and Kite and their stories of coming out.

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For Chad, coming out is a story of becoming more authentic to himself, becoming who he is, inside and out, and being more open.

“I had a hard time coming out to the snowboarding community… I didn’t know where I would fit in.”

“I didn’t know if the timing was right, I didn’t know when and how I should do it… and I realized there is no best time. There is no better time than now. I realized it’s a journey for everybody, and it just takes time.”

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For D’Santi, born and raised in Santa Fe, New Mexico, coming out has been a journey full of music, heritage, identity, and love. 

“Coming out to me is  saying, I am D’Santi. I am here. I walk this earth like anybody else. And I want the same things.

I was 48 years old when the decision was made to transition. To look at old pictures it seems like a whole lifetime ago. Sometimes I don’t recognize myself and sometimes I’m OK with that, you know?” 

As a Two-Spirit, I carry both male and female energy. I’ve been walking that path for 8 years now, and it saved my life.” 

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For Lee, coming out means defining the person they always wanted to be, and showing up as their authentic self no matter what environment they’re in.

“I am very proud to be trans. To be non-binary. Because I think people think we only exist in these particular spaces and that is not the case. 

I am a musician. I am a bull rider. I am a technologist. I’m engaged. I’m a stepparent. I’m your neighbor. And there are many other people like me.” 

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For Kite, coming out is a story of letting go of everything that was holding them back. Instead of being scared of the future, they learned to embrace the present with support from their family and online community. 

“I think for me, coming out is letting it all go. Whether it’s a small thing, like changing your pronouns on Facebook, or letting people know you’re dating someone of the same gender, it’s the little everyday things.”

“The reality is that you come out all the time. You come out daily.”

CREATIVE STRATEGY / CONCEPTING / CREATIVE DIRECTION / FILM PRODUCTION

Creative Agency: KAMP

Production: KAMP

Director: River Gallo

Campaign Photographer: Devyn Galindo, Luke Gilford

Post: KAMP

October 2020

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On Friday, March 22nd, adidas partnered with families across America to create homemade pop-up “Yeezy Stands.” Each stand was stocked with limited pairs of the unreleased Yeezy Boost 700 V2.

All proceeds from sales were donated directly to the National Alliance on Mental Illness (NAMI),the nation’s largest grassroots mental health organization dedicated to building better lives for the millions of Americans affected by mental illness.

The Yeezy Stand campaign was rooted in family, community and love. Tapping families across the Midwest to build, promote and celebrate their handmade Yeezy Stands, and the internet couldn’t get enough of it.

Showing The Howard family in South Dakota doing the same activity as The West family in Calabasas felt fresh, fun and humanizing. Our partnership with NAMI (National Alliance on Mental Illness) allowed all proceeds from Lemonade Stands to donate to a cause that was close to Ye.

“KANYE WEST AND FAM SET UP YEEZY LEMONADE STAND FOR CHARITY”
-HYPEBEAST

“KANYE WEST & FAMILY JUST HOSTED POP-UP YEEZY LEMONADE STANDS”
-HIGHSNOBIETY

"KANYE WEST AND ADIDAS STOCK LEMONADE STANDS WITH YEEZYS"
-COMPLEX

BRAND STRATEGY / CREATIVE CONCEPT / CONTENT CREATION / FILM PRODUCTION / PROJECT MANAGEMENT / VISUAL PRODUCTION

Creative Agency: KAMP

Production: KAMP

Photography: Ray Polanco Jr

March 2019

YEEZY: LEMONADE STANDS

Kamp Grizzly is an independent agency creating meaningful connections between the world’s best brands & the cultures they participate in.